Creative & Brand Manager

The Post and Courier​ 

 

As a creative manager, I oversaw and directed the creative teams and visual media production within an organization in developing and executing impactful designs, videos, photography, and other visual creative works that align with the company's branding and marketing strategies. I also lead the team of designers, producers, photographers, etc., assign and prioritize projects, manage workloads, and provide guidance to meet objectives. 

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Creative Director 

National Center for Life and Liberty​ 

 

As creative director for the National Center for Life and Liberty (NCLL), I managed all aspects of creative, messaging, and branding for NCLL and other nonprofits supported by NCLL such as Hannah Grace Homes, D&D Missionary Homes, and International Association of Grace Ministries. I managed a team of 6 to 8 people across the country creating promotions and campaigns to raise money for these nonprofit organizations. My work help Increased donations by 40%. 

 

Creative Director

WORLD News Group

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As creative director for WORLD News Group. I was charged with leading a creative team of 8 to 9 creating award winning work and achieve success with multiple campaigns. I brought great ideas to life by motivating, inspiring, and leading the creative team in the development of integrated campaigns, designing user Interface, art direction of materials, effective broadcast and print. I also helped develop websites, interactive, mobile, and client presentation. While managing creative teams as small as three people and as large as eighteen people, our work Increased brand recognition by 20%.  

 

Creative Director

The Adams Group

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As creative director for The Adams Group in Columbia, SC.  I had the opportunity to guided a team of eight creatives in generating ideas that helped healthcare organizations, hospital systems, and other clients succeed and achieve goals in a competitive marketplace. We won 6 new accounts and Increased customer satisfaction scores by and average 32% among healthcare clients.

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Creative Director

Jackson Marketing Group (Formerly Jackson-Dawson) 

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Leader of a creative team of ten leading them through the shark infested waters of idea generation. I mentored, inspired and led a talented team of creatives in doing killer creative work that achieved goals and brought clients success. Our work Increased brand recognition by an average of 30%.